As a cooperative owned by dairy and beef producers across the USA, we are dedicated to building long-term relationships and supporting producers’ success—not just today, but for generations to come. 

Our passion lies in ensuring that members and customers around the globe have the tools they need to create a better herd for a better world. As your trusted partner, we strive to deliver value in every interaction, whether through supplying world-class cattle genetics, expert artificial insemination services, professional herd consulting, quality herd care products, or state-of-the-art herd management technologies. 

GENEX for Generations

Spreading the cooperative spirit

Since 1939, we have embodied the cooperative spirit, working side by side with you—farmers and ranchers—around the globe to improve your operations, enhance animal care, and ensure sustainable success.

Today, even as our organization has grown in size and scope, our member-owners and customers remain at the heart of GENEX. Our professional team is here to partner with you, striving to develop a deep understanding of your operation, your goals and your challenges in order to deliver solutions that ensure your herd is ready for tomorrow, today. 

We’re committed to meeting your needs through these product and service pillars:

HERD GENETIC LINE

Our elite cattle genetics create cows that work hard and stay in the herd longer with a keen focus on production, efficiency, sustainability and fertility.

HERD CARE LINE

Our farmer-approved herd care products are created and selected to meet the ultimate goal of a healthy cow through all stages of life.

Black calf drinking colostrum from a bag

HERD TECH LINE

We are creating new ways to help you make more informed decisions, be more precise in your herd evaluations and better plan for your future.

Meet our extended family

GENEX is also proud to help you gain access to valuable products and services from our sister companies within the URUS family. The whole URUS family is centered around the cow and dedicated to meeting the needs of the dairy and beef cattle producers operating in today’s complex ecosystem. 

To learn more about URUS and its companies, visit www.urus.org.